中国国际航空公司新VI设计

详细说明在原标志不变，保留邓小平手书的前提下，东道设计为国航进行了标志与字体的重新组合与VI设计。中国国际航空公司是中国航空业的龙头企业，也是国际著名的航空公司，在一定程度上讲，是出入中国的门户，是国家形象的延伸。东道在为国航设计形象时更加注重的是民族性、大气和稳重。

Air China is the leading airline in China and also internationally well known. To a certain degree Air China is the gateway to China; an ambassador for the country. Therefore, when designing Air China’s visual identity, Dongdao focused on the message the country would like to send out to the world: being honorable & balanced.

客舱的设计体现了国航优良的服务品质。通过对色彩、图形、面料和座椅及灯光的设计，很好的解决了问题，体现了国航倡导服务的企业理念。

The elaborate design of the passenger compartment is in line with Air China’s corporate philosophy: customer service is the highest priority. Colours, logo, clothes, seats and light harmoniously combined reflect Air China’s high quality standards

用智慧改变生活!!!